Company(s) Profile – In Brief
§ Pixel Technologies was found in 2004. Pixel Technologies is a software and web-consulting firm. Our client base is spread all over the world.
§ Pixel Technologies has a pool of 35 qualified and experienced professionals with knowledge base in diverse technical and functional areas of the enterprise.
§ We offer a dynamic blend of strategic, enterprise & web consulting and system integration services to help organizations architect and build their businesses in the new economy. Our solutions pave the way for business results that improve your bottom line.
1. Execution Summary
This document presents the details of the project functionality and flow. It has described below the break-up of the project and the efforts required to complete them.
Keyword Selection - Perhaps more often overlooked than any step in search engine optimization, choosing the right keywords and phrases for which to optimize is crucial. It brainstorms keywords and then narrow that list by ordering them based on both popularity and competition factors.
Measure your rankings - Before we can improve your positions, we must know where you rank for the keywords and phrases that relate to your business's products and services.
Page Creation and Optimization - This is the heart and soul of search engine marketing. We simply put, our goal is to give the search engine what it wants to see. This is the part that makes all the difference in our ability to compete effectively.
Web Page Submissions - We have a proper system for Submissions, it can help prevent us from making common mistakes like over submitting, submitting non-existent pages, losing track of what we have already submitted, and so forth.
Traffic Tracking - Ultimately, it is not top rankings we are after, but more traffic and sales. This is where your investment in search engine optimization really pays off.
Follow up and fine-tuning - While some pages may rank well for a year or more without change, most pages will require refinements as the search engines change their ranking algorithm, and bring new pages online. We measure your rankings at least monthly. Re-optimize any pages that drop in rank leveraging the latest search engines advice, and then re-submit or wait for the engine to revisit the page. The best part is that all that traffic is free, and highly targeted.
2. Offered services
The application is consists of four main stages:
· Analysis of keywords.
· Modifications in website
· Registration in Search engines.
· Quarlterly record of website performance
Analysis of kewords
Comprehensive research will be made on the keyword priority. All the searches made for your industry will be analyzed for the right keywords.
Modifications in website
Website compatibility for search engine listing is checked and necessary changes will be done. If over all web site is not compatible then new web site has to be designed with extra cost.
Registration in Search engines
Website is registered after final checking in all the major search engines. This process takes into account country specific search engines also.
Quarterly performance report of website
As it is understood that search engine optimization is not one time job, so we keep track of website performance on quarterly basis.
We will send a report on web site statistics and its ranking in major search engines at the end of each quarter.