Cryptocurrency/Blockchain Content Writer

Content writer - Sydney Location : must be based in Australia, preferably within Sydney Who are we? Luno means moon in Esperanto, we chose the name because at night, wherever you are in the world, you look up at the same moon. We believe in the power of working together, as one team, across borders, with clear focus and shared purpose. Our popular mobile app and website helps people around the world grow and manage their money using the world's most mature cryptocurrencies: Bitcoin, Ethereum and USDC. We’ve processed over $21 billion to date. Over 7 million customers across 40 countries have chosen to hold their crypto wallets on Luno because we offer a delightfully simple experience and bank-grade security. We're part of the Digital Currency Group, named in 2021 as one of TIME magazine’s 100 Most Influential Companies, in the “Disruptors” category alongside Tesla, AirBnB, SpaceX, Peloton. TIME noted that DCG is “mainstreaming cryptocurrency”. We’re proud to be one of the world’s most international cryptocurrency teams, with colleagues from 43 different nationalities working across South Africa, Indonesia, the United Kingdom, Malaysia, Nigeria, Australia and Singapore. Financial inclusion is part of our mission, but on a deeper level, inclusion is a way of life, and a way of work for us. It is part of who we are as a company, and a group of human individuals. Scope of work We are looking for content writers, someone who is familiar with blockchain and cryptocurrency to write articles that are relevant to Australians for us on a regular basis. Scope of work includes: Content writing - The topics of the content includes but not limited to:* Promotional articles for marketing campaigns Regular blog posts on topical Australian-related pieces Articles for our content partners on topical Australian-related pieces Content for PR partners, i.e. responses on market movements, newsjacking pieces, etc. Length: max. 1200 words / article Copywriting This will include any marketing comms that require lengthy copy or content (if need be) Product launches Promotional emails Captions and copy for social posts Copy for performance marketing For content writing, we expect the articles to contain a minimum of 1000 - 1200 words. Depending on the topic, the article may contain 1800 words too. *Content must be written in English. Workflow Luno Requested Before the writer commence writing, we will provide a brief which includes the following : Brief submission Short description What? (Article / promotional content / educational content / etc) Where? (News publishers / email / socials / advertorial / PR / etc) Who? (Target audience: potential users / existing users) The framework of article (if any) Keywords needed to be used Backlinks and context ETA (deadline) Writer Requested Writers are highly encouraged to propose topics, articles and content too. Review & Revision We will then review the work and provide feedback once the writer sends us the initial draft. The writer should work on the revision based on the feedback provided. Approval Once revision is completed, the writer must notify us for sign-off for approval Terms and conditions Length: max. 1200 words / article Content writing work will be paid on a per-article basis (based on rates agreed upon between writer and Luno) Writer must provide an invoice every month billed to Luno at the end of the month before the 30th or 31st day of the month Writer can choose to be paid in crypto? Application Please provide 3 sample articles of content you wrote, alongside your resume & cover letter