I am interested in working with you to deliver a comprehensive, yet concise business plan. I have been working with clients for over 10 years in developing investor ready business plans, in accordance with SBA guidelines. My core business services include business and marketing plans, presentation development, copywriting, and market research.
APPROACH FOR BUSINESS PLAN
1) Executive Summary
2) Company Description (includes Vision, Mission, Management Team, Positioning Statement, Unique Selling Proposition, Value Proposition)
3) Products and Services
4) Market Analysis Summary (includes industry growth, trends, forecast, drivers and challenges)
5) Target Market Analysis Summary (includes Target Market, Segmentation, Market Size Estimates (Total Addressable Market, Serviceable Addressable Market, Serviceable Obtainable Market)
6) Competitor Analysis (A Comparative Grid of key differentiating factors such as Unique Selling Proposition, Value Proposition, Pricing, Brand Positioning, etc) - A brand positioning map will be drawn with the observed attributes
7) Marketing Strategy/Plan (including Pricing, Promotion, Market Entry Strategy and Strategic Alliances)
8) Financial Projections (includes P&L, Balance Sheet, Cash Flow, Profitability Ratios, Valuation, etc.)
9) SWOT Analysis
10) Porter's Five Forces Analysis
11) Risk Analysis
I will perform research on the industry, competition in the market, and target market and include the results in the appropriate section.