I need some Graphic Design for a membership card (w photo / illustration) for badminton association

  • Status: Closed
  • Prize: $100
  • Entries Received: 2
  • Winner: designart65

Contest Brief

Badminton Association of Western Australia needs to print plastic membership cards for its members. Full colour design for the front side of the card (ISO CR80) is required. It has to feature our existing logo and to be based on a badminton-related visual theme. There will be no variable information on the front side and no other text / lettering apart from the logo is required. The back side will remain white and will be used for printing B/W variable information (name, club, member ID etc) - design for the back side of the card is not required.

Our membership base is quite diverse in age (8-80 y.o.), playing ability (from beginners and social players to elite level) and dedication (from "casuals" who perhaps play with their friends once a week to committed athletes who train / play on a daily basis). A growing number of our members come from non-English speaking backgrounds, especially from the Asian region where badminton is very popular.

The membership card will be valid for 1 year and our member is likely to keep it in his/her sports bag pocket, or maybe it the wallet, and produce when attending a badminton club or attending a competition. In the past we used to issue something that looked like a rather boring business card. Now we are moving to a plastic membership card with one side printed by high quality offset. We would like to make it a visually attractive little object, something that would reinforce the sense of commitment to the sport of badminton and the sense of belonging to the association, something that our member could proudly show to her/his non-badminton friends.

The card design may be based on a photographic image (without featuring any players' faces) or on a quality illustration (e.g. a silhouette of a player making a shot). It can employ a visual motive inspired by an element of the game (e.g. a close-up image of a shuttle (feather, not plastic) or string surface of a badminton racket). We would like to see a design that is attractive and dynamic. We don't want it to be cluttered by many different elements. It is likely to be as simple as choosing the ideally balanced size / placement / form factor of our logo against an attractive and reasonably clean badminton-related image. We will consider other visual ideas as well.

Some photography from our events that may give you initial visual ideas is available at https://www.facebook.com/badmintonwa/photos_stream?ref=page_internal (we can provide high res versions for most of these photos if required). Our website is www.badmintonwa.org.au - it will give you an idea of the visual style we use.

I have attached several versions of our logo. The emblem in the circle combines the shape of a black swan (symbol of Western Australia) with the visual motive of a badminton shuttlecock. I have also attached a sample header of our newsletter (Badminton Shots) and a couple of our images that you may or may not choose to use.

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Employer Feedback

“Designart65 was very quick to come up with the first proposals that were well aligned with the design brief; adjustments and the contest handover were also prompt and smooth. Happy to recommend!”

Profile image badmintonwa, Australia.

Public Clarification Board

  • adilansari11
    adilansari11
    • 8 years ago

    please check #11

    • 8 years ago
  • badmintonwa
    Contest Holder
    • 8 years ago

    I plan to be closing the contest and selecting the winner in the next 12 hours as there are already good designs to choose from. However I can see that 2 freelancers have indicated that they intend to submit entries - you may want to do so ASAP or you may miss out. Thank you for your understanding!

    • 8 years ago
  • badmintonwa
    Contest Holder
    • 8 years ago

    Some thoughts about "action" images: an image of a top class athlete performing an impressive jump-smash has a lot of dynamic and power about it, but a large number of our members will not associate themselves with this kind of graphic. It's a very fine line that may be difficult to grasp for someone with little exposure to badminton... Entries #1 and #2 by designart65 are better balanced in this sense: the technique on the picture is clean and the shots played from a more stable position rather than a hign jump wouldn't appear impossible to a social player who can't really jump-smash.

    • 8 years ago
    1. badmintonwa
      Contest Holder
      • 8 years ago

      I just noticed that you're using something closer to a business card format (perhaps 90*55) rather than CR80 (85.6*54). No need to re-do your work now though - we'll ask you to make this adjustment if you win the contest.

      • 8 years ago
    2. aidec
      aidec
      • 8 years ago

      I dont have any problem with the size of the file you need. I can change it. However, given the rating you put into my design, I guess my proposal is not entirely to his liking, if you tell me I can modify or change to improve your perception, it would be helpful, thank you very much for your feedback !

      • 8 years ago

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