Corporate identity for tunisian fashion store
- Status: Closed
- Prize: $100
- Entries Received: 55
- Winner: skrafman
Contest Brief
We need to develop a corporate identity (Logo, colors & graphic chart, business card, letterhead, envelope) for an online fashion store. We are selling handcraft clothes and accessories for women. Items are inspired from tunisian craft. For more inspiration, look to the pdf attached.
You can start by submitting logo and/or business card. All the corporate identity will be needed if you win the contest.
Breif
Name: Lylit – Carthage (“Carthage” is the name of a town, it will be on subscript like “Paris” in Dior logo for example)
Core Customers: European Women aged between 20 and 40 years
Sectors: Fashion, Beauty, Clothes, jewelry, accessories
Values: Luxury, modernity, tradition, distinguished, elegant, beauty, feminity, sunshine, joy of life, happiness, different.
Use : web and print
Female -----X----------------------------------------------------------------- Male
Young -----------X----------------------------------------------------------- Mature
Luxury --------X-------------------------------------------------------------- Budget
Modern --------X-------------------------------------------------------------- Classic
Playful -------------------------------------------X--------------------------- Serious
noisy --------------------------------------------X-------------------------- Calm
Minimal ----------------------X------------------------------------------------ Complex
Subtle ----------------------------------X------------------------------------ Loud
Colors (HEX/RGB): #FFD700(255,215,0) , #F6DC12 (246,220,18), #E73E01(231,62,1), #FF91A4 (255,145,164), #FF6F7D (255,145,164), #DC143C (220,20,60), #E0115F (224,17,95), #01796F (1,121,111), #ADFF2F(173,255,47) ,#708D23 (112,141,35)
#1B019B (27,1,155), #0131B4 (1,49,180) , #74D0F1 (116,208,241) , #25FDE9 (37,253,233) , #CCCCFF (204,204,255), #DC0074 (220,0,116), #DE3163 (222,49,99), #9683EC (150,131,236)
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sosstat, France.
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