Christiana D.

My integral role is to create, implement and plan a digital optimising strategy to improve existing operational processes and business models in order for the company to be pioneers of disruptive digital innovations. This approach is dependent on my data analytic skills using source data to develop a streamlined customer-centric product. I have worked on various digital transformation and optimisation initiatives alongside different team members and key stakeholders focusing on centralised customer data to create an informed decision on better client acquisition and retention increased market value and ROI.