I've been working as:
1. Content Manager
- copywriting: writing, editing and verifying texts (slogans, descriptions, articles, headlines, usp, call
to action etc), both in English and native language
- conceiving and implementing the online content and marketing strategy
- creating and optimizating PPC campaigns
- SEO optimization tasks
- creating and implementing e-mail marketing campaigns (creative text and strategy)
- content marketing
- social media marketing
- establishing and maintaining partnerships
2. Copywriter/Online Marketing
- copywriting: writing and editing copy that sells (articles, short product descriptions, long product descriptions, call to
action, slogans, sluglines etc.), both in Romanian and English
- SEO optimizing basic tasks: article writing, linkbuilding, research
- social media marketing
3. Strategic Planner
- conceiving and implementing the rebranding plan for clients
- contouring the brand's values
- repositioning
- highliting the brand's attributes
- proposing activities which led to tighten the connection between the brand and the consumer
- coming up with event ideas in order to promote the brand
I have both creative and strategic skills in the fields of marketing and advertising. I've worked in advertising agencies, doing creative, content managing and online marketing tasks (SEO, PPC, e-mail marketing, blog posting, social media marketing), so I do have relevant experience in the field. I have been working with Google Adwords for almost 2 years now, promoted the Adwords exam with a 98% (89/90 correct answers). Also, I'm enrolled in the Google Online Marketing Academy and I'm very proud about that.