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We are looking for an SEO/SEM Expert

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Include:

Optimizing copy and landing pages for search engine optimization

Performing ongoing keyword research including discovery and expansion of keyword opportunities

Researching and implementing content recommendations for organic SEO success

Responsibilities

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Optimize copy and landing pages for search engine marketing

Perform ongoing keyword discovery, expansion and optimization

Research and implement search engine optimization recommendations

Research and analyze competitor advertising links

Develop and implement link building strategy

Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with editorial and marketing teams to drive SEO in content creation and content programming

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Please describe your approach in details

Skills: SEO, Internet Marketing, Link Building, Google Analytics, Social Media Marketing

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About the Employer:
( 5 reviews ) HARBOR CITY, United States

Project ID: #21108798

89 freelancers are bidding on average $6/hour for this job

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