Market Development Representative

Job description We’re seeking a Market Development Representative (MDR/SDR/BDR) specialized on inbound market development, outbound marketing, client development, and lead development in finding and increasing qualified opportunities for our company. This is a junior level or entry level role and requires strong verbal and writing skills (English-US), The MDR will be primarily responsible for: Building relevant and targeted lists of prospects to reach out through email campaigns, calls, professional networking, social media, etc. Qualifying prospects to ensure only the best leads are being passed to sales to turn into customers. Creating & updating forecasts Representing our company, product and brand in the market The MDR candidate should be a self-starter with a track record of successful lead development through emails, phone calls and other methods, follow-up. Successful candidates will be data-driven and have the drive to meet/exceed assigned targets. The MDR will be a member of the marketing team, but will work closely with leadership Who we love: Confident, persistent, very detail-oriented with incredible communication skills Numbers-driven and love exceeding targets Proactive — when you think a particular message or tactic isn’t working, you’re quick to provide examples and data to prove your point and develop a new strategy Gritty, tenacious, and a natural born hustler — you work hard every day, period. Comfortable with proactive marketing — whether it’s cold calling, crafting email messages, responding to an upset prospect, or networking, you thrive on interpersonal communication. Specific responsibilities Source and generate prospect lists that match our ideal client profile to pass to contracting team to gather contact information Develop and use email framework to reach and nurture leads both cold and warm leads from initial contact to follow-up, qualification Prospect, educate, qualify, and nurture leads to create sales-ready opportunities Keep abreast of industry and company trends and information to ensure you are a trusted, credible resource to prospects Research prospects to learn more about their role and background and to understand common pains for their industry prior to communicating directly with them Consistently use the Hubspot sales CRM to document prospect interaction and ensure efficient lead management and proper nurturing. No interaction will go undocumented. Develop and maintain daily plans to maximize time spent with prospects, including email campaign initiation, pre-call planning, metrics tracking, and customizing scripts to best hook market segments and prospect type Be fearless, firm, and respectful when challenging prospect perspectives or bias against our product; use a consultative and educational approach Identify objections and assist in managing prospect’s decision-making process Qualifications Marketing experience including email campaigns, Social Media marketing, phone calls, project delivery Strong written communication skills Positive and energetic phone skills, strong listening skills Outstanding relationship-building skills with a high degree of responsiveness and integrity Lead qualification and sales development experience Great conversationalist and student of business and sales trends Strong ability to learn new things quickly Ability to work in high-energy sales team environment as a team player Quick and efficient with software and email Track record of exceeding assigned sales targets Skilled at executing a prescribed disciplined and repeatable sales process Experience using a CRM system and the discipline to document everything in it Ability to engage a variety of audiences Ability to work in multiple time zones