I am an Online Advertising Specialist & SEO Expert, certified in Google Adwords & Google Analytics with over 3.5 years experience.
I have a proven track record in Google Analytics and setting up Custom Analytic Tracking including Event Tracking, Custom Dashboards, Google Adwords, Google Tag Manager, Custom Variable Setup, Enhanced eCommerce Analytics, Goals and Funnels.
Apart from Advanced Google Analytics, I am highly proficient in PPC(Google Adwords, Bing Ads), SMM(Facebook, Youtube, Google+, Twitter & LinkedIn), Search Engine Marketing (through Google Adwords, Bing, Facebook and LinkedIn. All of that with the support of Google Analytics) and Email Marketing.
Complete expertise in Various Google Analytics techniques like:
a) Set up Custom Reports & custom dashboards.
b) Performance Overview through Audience and Acquisition Report Analysis.
c) Implementation of custom dimensions and metrics;
d) Setting up Goals.
e) Creating Funnels.
f) Setting up Event Tracking.
g) Cross-Domain Tracking
h) Analyzing Data through channel and Audience reporting.
i) Tracking Campaigns like Email Marketing, PPC Campaigns with URL Builder.
j) Enhanced Ecommerce setup and tracking through traffic source, multi-channel analysis.
k) Measuring AdWords campaign performance.
l) Data Interpreting.
m) Data Attribution Modelling.
n) Understanding User Behaviour with event tracking.
o) A/B-testing