adCenter Reports - Research Bidding Process for MSN adCenter

This project (code name - Project X) involves research for the Percentages and Numbers from the adCenter Search Engine Algorithm. Require inner workings of the Relevancy score and how to acheive high numbers, the percentages needed in bidding to increase your position over your competitors without breaking the bank. Ways to see what your competitors are bidding, just like the "Max 5" in Yahoo! Search Marketing, and more... And other nuggets of info that are uncovered during the research...