Account Based Marketing expert needed for B2B Technology Co

We are a decision sciences/marketing analytics company that serves non profits to improve the result of their fundraising campaigns as well as commercial clients seeking to improve the performance of their direct marketing campaigns. We use machine learning to optimize our clients results and we guarantee what we do. Our business has grown quickly on the basis of referrals and partnerships and we are now ready to get serious about our own marketing and lead generation. We are seeking an independent Marketing Consultant to launch our marketing effort, and the position could lead to a full time engagement. We know which organizations we want to nurture as potential future clients. We envision a multi-pronged approach to educate and nurture relationships with the decision makers within our target client group, including: -Content based offers, benchmarking reports and white papers -Retargeting and IP targeting with digital display ads -Event participation -Sponsorship of an annual client and prospect workshop -Direct mail, including priority envelope one-to-one content delivery -Revision of our web site to become more educationally and content focused -Telephone engagement and appointment setting (contracted) -Email distribution of case studies and benchmark reports -LinkedIn targeted messaging If you are experienced in Account Based Marketing and complex business services marketing, and up to date on latest offline and digital relationship building approaches, we would like to speak to you.