Symbolism: The symbols that i want to incorporate are:
1) Microphone - (a professional radio quality mic because its a talk show). This would be at the center of the logo.
2) 7 colors (Violet, indigo, blue, green, yellow, orange, red) - these symbolize the 7 chakras of the human body because the topics discussed during the show would typically be around alternative healing practices like yoga and energy healing. This could be like flames around the microphone.
3) Optional- a spirit tree could also be included though i'm not sure how it would look with the mic and the rainbow flames. (sample idea image attached)
4) Optional- Lotus that symbolizes conviction to rise above your circumstances and achieve success. Again, i don't know how this would fit into the ultimate logo. It could be either the lotus or the tree.
I dont want to the logo to look too cluttered. It has to be simple, intuitive and easy to understand.
The style of the logo should be clean and crisp with bold strokes and not thin lines running all over.
Typography: I want the word 'My Seven Chakras' printed on the logo in bold. The text must be visible from afar, so the font has to be clear and bold.
The rainbow flames that i have in mind have to be VIBGYOR colors and surrounding the microphone icon.
What is the purpose of the logo project? To establish a fresh new brand and to inspire people.
Who are your readers/viewers/customers?
The people who listen to this talk show would be people working the 9 to 5. People who are stressed, tired and bored of their daily jobs. However these people aren't aware of yoga, meditation, and how those practices could reduce stress.
The logo should be vibrant, inspiring, awakening and fresh. Hence, there should be a clear reference to a microphone because its a talk show.
The flames around the mic would symbolise boldness and conviction to take action and not shy away.
The logo would be used on a website and maybe used on business cards.
The resolution has to be at least 1400x1400 upto a max of 2048x2048.
I have attached a folder containing some images and logos that could be used as inspiration for my logo. However, fresh ideas are also welcome to inspire new concepts and alternatives.
Most Important Point:
Is there something specific the viewer should remember about the company after seeing the logo? Ans: Human revolution. The show would be about creating a human revolution in every individual, so that he or she could look beyond their circumstances or constraints, get inspired/motivated and get energised to achieve their goals.
Hence, the flames must represent the power to overcome fear and take action boldly.