Hello - I would love to talk with you about your magazine piece! While I am US based, I understand how to conduct the type of research required. Not to mention, I have written for numerous insurance based companies, so this is an audience with which I am quite familiar. I really like the overall direction of the suggested article, and as a former builder, I believe I can certainly speak knowledgeably about this issue.
My approach to writing is based upon taking chances as far as being ultra creative and ultimately making a significant impact on that reading moment in a person's life! You have to be smart about how you utilize words and sentences; screen space is a precious commodity not to be wasted. You can actually check out my overall writing style and tone at my site: scribassist.com. Holding a PhD in English, I know that I can create dynamic text for you.
A little on my background...I have spent the past ten years in sales and marketing for a construction/realty company. Additionally, since 2011 I have been working in a freelance/consulting capacity. I've developed website material for a multitude of industries from art, to law, to health care, to name a few. I basically spend my days in front of my computer ensuring that the online strategies I've employed are in fact working. If they don't show results, then I am not doing my job.
I look forward to hearing from you!
Best,
Anne