Pack & Logo Design for a FMCG brand

  • Status: Pending
  • Prize: $500
  • Entries Received: 20

Contest Brief

I run a beauty supplements business. I am looking to develop the visual identity i.e logo and pack design/graphics for the brand. The graphics will have to be ported across 3 structures - a cuboid cardboard box, a glass jar & a stand up pouch.

The brand name is 'erb (short for herb. note the apostrophe in the beginning - its not a typo). The product range is made from all natural ingredients - mostly herbs. Currently we exist in supplements but the logo/pack design should allow us to operate in other categories as well and not bind us to a single category.

The brand is meant for women in the age group 25-40. The brand personality is that of a youthful, lively, vibrant brand. I am looking for a clean design but with liberal use colors & mnemonics to add an edge and personality. There should be some space on the front of the pack to communicate the benefits through text e.g. for glowing skin, for thicker hair etc.

Attaching some references.

Some more references here,
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Public Clarification Board

  • naguib446
    naguib446
    • 14 hours ago

    dear CH i was uploading my entry but a problem occurred and failed to upload i tried several times ,when i refreshed the page i found that the time was over and couldn't upload , i will appreciate if you message me an i will send you my entry , and still you can choose between my entry and the other beautiful , you can message me from my entry #243 thanks

    • 14 hours ago
    1. sackat14
      Contest Holder
      • 14 hours ago

      done

      • 14 hours ago
  • Onlynisme
    Onlynisme
    • 1 day ago

    Working, kindly wait. Thank you

    • 1 day ago
    1. sackat14
      Contest Holder
      • 1 day ago

      sure

      • 1 day ago
  • firmanall
    firmanall
    • 2 days ago

    working

    • 2 days ago
    1. sackat14
      Contest Holder
      • 2 days ago

      sure

      • 2 days ago
  • naguib446
    naguib446
    • 2 days ago

    wait till the counter is over , i am working

    • 2 days ago
    1. sackat14
      Contest Holder
      • 2 days ago

      sure

      • 2 days ago
  • johanfelipecb
    johanfelipecb
    • 5 days ago

    Please check #175 #176 #177 thank

    • 5 days ago
  • xiebrahim97
    xiebrahim97
    • 5 days ago

    Please sir check my entry #183 #184 #185 #186

    • 5 days ago
  • johanfelipecb
    johanfelipecb
    • 5 days ago

    Check #160#164 #165

    • 5 days ago
  • xiebrahim97
    xiebrahim97
    • 6 days ago

    please check #156, #157, #158, #159

    • 6 days ago
  • georgejdaher
    georgejdaher
    • 6 days ago

    Please check #155

    • 6 days ago
  • MDsujonAhmmed
    MDsujonAhmmed
    • 6 days ago

    please check #154

    • 6 days ago
  • vishalagrawal7b
    vishalagrawal7b
    • 6 days ago

    Please provide feedback #151

    • 6 days ago
  • squadesigns
    squadesigns
    • 6 days ago

    I will make a great presentation tomorrow

    • 6 days ago
  • squadesigns
    squadesigns
    • 6 days ago

    Please providee feedback #100 thank

    • 6 days ago
  • debduttanundy
    debduttanundy
    • 1 week ago

    Please make the contest "SEALED", Please provide approximate size specification of packaging, specially "cuboid cardboard box". Regards

    • 1 week ago
    1. sackat14
      Contest Holder
      • 6 days ago

      The contest is 'SEALED'.

      • 6 days ago
  • debduttanundy
    debduttanundy
    • 1 week ago

    Can you attach a Jar which you are using. Please make the contest "SEALED".

    • 1 week ago
    1. sackat14
      Contest Holder
      • 6 days ago

      Hi Debdutta, The sizes are 1) cuboid box would be 6in x 6in x 4 in ( L, B, H) 2) the jar would be about 4 in tall and 3 in in diameter 3) the stand up pouch will be 5 in in height and 3 in in width.

      • 6 days ago
  • ibrahimelsawwah
    ibrahimelsawwah
    • 1 week ago

    Hello!

    do you want the logo to be only text or a mark with text?

    does FMCG means "Fast-Moving Consumer Goods"? could you tell more about that?

    could you please explain what you mean by supplements category and what categories you would operate in the future?

    could you please provide the sizes of the packages you mentioned? and how many products you will need designs for?

    • 1 week ago
    1. sackat14
      Contest Holder
      • 6 days ago

      Hi Ibrahim, It can be either test or mark with text. The sizes are 1) cuboid box would be 6in x 6in x 4 in ( L, B, H) 2) the jar would be about 4 in tall and 3 in in diameter 3) the stand up pouch will be 5 in in height and 3 in in width. Supplements here would be products like vitamins pills etc.

      • 6 days ago
  • shrahman089
    shrahman089
    • 1 week ago

    Hi There, Please check my another new version design #97 Thank you

    • 1 week ago
    1. sackat14
      Contest Holder
      • 6 days ago

      will check. thanks for submitting.

      • 6 days ago
  • revspread
    revspread
    • 6 days ago

    please check #103

    • 6 days ago
    1. sackat14
      Contest Holder
      • 6 days ago

      will do. thanks.

      • 6 days ago
  • rofikandi7
    rofikandi7
    • 1 week ago

    Can we start with logo first?

    • 1 week ago
    1. sackat14
      Contest Holder
      • 1 week ago

      you can start with logo first but it will be difficult for me to award only on the basis of logo.

      • 1 week ago

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